Here’s Why Advertising During A Recession Is Good Business
by Robert W. Wilson
When my wife and I decided it was time to move our son out of the nursery and into a regular bed, we retrieved my old bunk beds from my parents’ attic. All we needed to do was buy a couple of new mattresses. The following morning, as we lingered over coffee and the Sunday paper, my wife pointed to several ads and exclaimed, "Look at all these sales. We picked the perfect time to buy a new mattress!"
Read More
Managing Employees of All Ages
by Tina Manzer
If you’re like most independent toy-store owners, you’re using this retail transition time to step back and look at your store with new eyes. What needs to be refreshed besides your gift-wrap counter, your window displays and that sopping-wet rug just inside your door? How about your employees’ performance?
Read More
Where Are You?
Take our Survey
