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edplay - Dedicated to the Specialty Toy Industry Dedicated to the Specialty Toy Industry
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Maia VanOrman

January/February 2022, New Products

Missing Lynx – The Global Wildlife Rescue Game

One Planet Games invites kids to play Missing Lynx, The Global Wildlife Rescue Game. Players rescue endangered animals as they travel the world, gather…

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January/February 2022, New Products

Clixo

Multisensory Clixo from Toyish Labs helps spark endless creativity. It combines the magic of origami, the ease of building blocks and the power of…

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January/February 2022, New Products

PIXIO Magnetic Blocks

Kids can create pixel art that can be rebuilt in any shape or pattern with PIXIO Magnetic Blocks from Ukidz. PIXIO is a unique…

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January/February 2022, New Products

GONE FISH’n Card Game

With the GONE FISH’n Card Game by TREND enterprises Inc., players flip cards to fish and get reeled into fun. Fishing competitions and surprising…

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January/February 2022, New Products

Celestial Buddies’ “Crunch Bunch”

Celestial Buddies’ “Crunch Bunch”– plush Sun, Moon and Earth – are the perfect toys for babies. Each one features several textures for snuggling, a…

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January/February 2022, New Products

Loopdedoo Deluxe Friendship Bracelet Maker Kit

With the Loopdedoo Deluxe Friendship Bracelet Maker Kit from Playmonster, kids can design bracelets, necklaces, headbands, and belts in minutes. Change thickness, style, and…

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January/February 2022, The Industry

Charting a Course with MAP

01/12/2022 In 2022, competing on price is going to be harder than ever for specialty toy retailers. But Minimum Advertised Pricing (MAP) policies, instituted…

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January/February 2022, The Industry

Things that Make You Smile

01/12/2022 The story of MukikiM, the company responsible for award winners like the Rock & Roll It Piano and The Genius Square, is a…

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January/February 2022, Your Store

Hot Toys – How Mildred & Dildred Became the Go-To Toy Shop in Tucson

01/12/2022 by Michael Nocella If you happen to find yourself in Arizona’s second-largest city, be sure to stop in at Mildred & Dildred. It’s…

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January/February 2022, WordPlay

Unchained Melody

01/11/2022 I have often thought it funny when world events make us all feel as if we have suddenly become experts on topics that…

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