“Since our toys focus on the healthy development of children, we want to make the environment they’re growing up in healthy as well,” says Geomag World about the launch of its new green strategy. The company worked for years to increase the sustainability of its production process, and now it’s introducing products made from 100-percent recycled materials. New Geomag World Classic and Panel Collections use magnetic rods, panels and bases made from 100-percent recycled plastic. Also made from 100-percent recycled plastic are the sets’ new, durable, on-the-go storage containers. The cardboard packaging is created from recycled materials.